How does Flockity work, really?
Reaching the right candidates for your job openings can be challenging. That's where Flockity steps in, offering a unique and effective solution to amplify your job listings through the power of microinfluencers. Here’s how Flockity works and why it’s a game-changer for your recruitment strategy.
Flockity leverages a network of microinfluencers who seamlessly integrate your job listings into their social media profiles. Unlike traditional influencer marketing, Flockity’s approach is subtle and organic. These influencers don’t create content specifically about your brand. Instead, they continue to post about their usual topics, with your job listings quietly appearing in their "Link in Bio."
This method is ingenious for several reasons. First, it maintains the authenticity of the influencer’s content, which is crucial for keeping their followers engaged. The followers trust these influencers and often seek their advice and recommendations. When an influencer casually mentions they’ve found some great jobs in their field and suggests checking out the link in their bio, it comes across as genuine and trustworthy.
Moreover, Flockity’s approach minimizes risk and maximizes potential. Since influencers are not explicitly promoting your company, there’s no fear of their content coming off as forced or inauthentic. This subtle endorsement can drive significant traffic to your job listings from audiences who value the influencers' opinions.
Flockity’s model ensures that your jobs reach a wider, yet targeted audience, increasing the likelihood of attracting the right candidates. By tapping into the networks of trusted microinfluencers, you benefit from their established credibility and reach without the hefty price tag of traditional influencer campaigns.
Flockity offers an innovative, low-risk, and high-reward way to promote your job listings. By integrating your opportunities into the daily social media activities of trusted microinfluencers, Flockity drives net new traffic to your jobs, enhancing your recruitment efforts and helping you find the best talent.